Account Based Marketing Manager

Remote | Full-time

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Account Based Marketing Manager
Location: Remote
Salary: $90,000 to $120,000 + Bonus
Benefits: Medical, Dental, Vision, 401K, Unlimited PTO, Life, Disability
Job Type: Full Time
Start Date: ASAP
Sponsorship not available for this role


Account-Based Marketing Manager Description

Our client in the cloud industry is looking for an Account-Based Marketing Manager to add to their team. You will be responsible for building the company’s account-based marketing program from the ground up. Our client is looking for someone with strong account-based marketing/demand generation skills with proven success in the technology industry. To be successful in this role, you must have an entrepreneurial spirit, be a team player and enjoy a challenge. This is a great opportunity to work with one of the top company’s in the industry with a start-up mentality and the flexibility to make things happen.

Account-Based Marketing Manager Responsibilities

• Create and strategize marketing campaigns
• Collaborate and engage sales and customer success teams on marketing strategy
• Select, implement and manage toolsets
• Evaluate and manage vendor relationships
• Develop measurements to track success
• Communicate and educate the team on marketing activities
• Develop engagement strategies and track continued success with target accounts
• Design and deploy sales plays in coordination with sales leadership
• Identify and maintain comprehensive account profiles and target personas
• Engage with the team to optimize the impact of marketing activities
• Work with sales to identify gaps within strategic accounts
• Create annual and quarterly marketing plans and targets

Account-Based Marketing Manager Qualifications

• Bachelor’s degree preferred
• 3+ years of B2B account-based marketing/demand generation experience required
• Technology industry experience required
• ABM tool experience required
• Data analytics experience required
• Leadership experience required
• Marketing campaign implementation experience strongly preferred
• Account-based marketing program implementation experience a plus