Digital Marketing

San Francisco, California, United States | Full-time

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Digital Marketing
Location: San Francisco, CA
Salary: $100,000 - $150,000 (Depends on Experience) + Stock + Bonus + Benefits
Benefits: Medical, Dental, 401k, PTO, Holidays
Job Type: Full-Time
Start Date: ASAP
Sponsorship not available

Digital Marketing Description

Our SaaS client is looking for an individual to lead their Digital Marketing efforts. Given what’s currently going on, you’ll start this role remotely. Once things are back to normal, you’ll be working out of the office in San Francisco, CA daily. Working closely with the CEO and COO, you will be responsible for all lead generation processes, from strategy, to implementation, to performance. To be successful, you must have experience generating a high volume of leads with minimal budget. This is a great opportunity to join a company experiencing growth and to help further build out their Digital Marketing team.

Digital Marketing Responsibilities

• Expand SEO and SEM efforts and success
• Define the strategy for the ongoing expansion of customer acquisition
• Define new channels of distribution
• Set up new distribution channels
• Build the Digital Marketing team -- both employees and contractors
• Refine product positioning
• Refine inbound lead generation process
• Improve lead quality
• Improve conversion rates
• Manage Digital Marketing budget
• Build brand awareness
• Manage PR efforts
• Manage social media accounts and strategy

Digital Marketing Qualifications

• 5+ years digital marketing experience required
• 5+ years SEO/SEM experience required
• 2+ years management experience required
• AdWords experience required
• B2B experience required
• Experience with a product with a monthly subscription strongly preferred
• Must be focused on numbers
• Must have experience generating a high volume of inbound leads off of a small budget